Overio is a concept e-commerce platform designed for gamers who want to build and personalize their gaming setup. The project explores the creation of a digital brand capable of connecting products, inspiration and community within the gaming world.
My role
I developed the brand identity, designed the e-commerce website and defined the visual direction for social media communication.
Challenge
The challenge was to create a brand capable of standing out in the gaming market while building a digital experience that felt engaging and community-driven.
Goal
Design a bold digital identity and an intuitive e-commerce platform that connects products, content and social communication for gamers.
ClientOverio E-commerceServicesBrand identity, Website, Social ComunicationYear2022
